BB&T is a leader in the financial services industry that prides itself for its stature and longevity. The company has continued to build a tradition of excellence in community banking since 1872, and it remains to be one of the oldest and most trusted institutions in the industry. For over a century, BB&T has provided lending, insurance, trust, and wealth management solutions to its loyal clients.
Aside from providing these financial services, BB&T is also known for its contributions to the community. The company considers corporate social responsibility as one of its priorities – for BB&T, this is a way of returning what society has given to them.
One of BB&T's programs in community development is the Capacity Building Training Program. The program facilitates improvement in the local community by allowing participants to form new partnerships and generate ideas for community involvement. Participants are also taught how to identify needs related to affordable housing and economic development. Planning, however, is just the first step. To execute their plan, the participants are grouped into subcommittees to develop feasible strategies to accomplish the specific goals and objectives. BB&T is with them every step of the way to assure that the community development plan will be implemented.
The company also offers community lending to support the credit-needs of the communities they serve. Last year, their Community Development lending reached $701.3 million – a big increase from 2009’s $584.7 million. To raise such large sums, BB&T has aligned with McDonald's to raise money for charity. The company has had several partners from various industries in order to fulfill a common goal.
BB&T also reaches out to the Hispanic community, the largest minority group in the country. They are committed to partnering with key Hispanic organizations to welcome them and provide needs to their growing community.
With all these concrete contributions to society, BB&T Bank takes the lead in corporate responsibility.
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