Anyone who wishes to help can also do so by auctioning their own items, making a donation, or purchasing the official 96.4% Orangutan T-shirt.
“Any small thing you can do, any small gesture, will make a difference,” says Nicola Roberts. “And if lots of people get involved that will make a huge difference – so talk about the Jungle VIP Auction, get your friends involved!”
Orangutans, which share 96.4% of our DNA, once lived throughout the forests of Asia. Now they can only be found on the islands of Sumatra and Borneo, and Sumatran orangutans are in danger of becoming the first great ape species to become extinct due to habitat loss and the illegal pet trade.
Called “orang hutan” (literally “person of the forest”) by the indigenous peoples of Malaysia and Indonesia, orangutans are vital to forest regeneration through the fruits and seeds they consume. If these gentle and intelligent animals disappear, thousands of plant and animal species within their ecosystem may be lost as well.
SOS, which was founded by Lucy Wisdom in 1997, works for a brighter future for orangutans by:
- Increasing awareness about the importance of protecting our ape cousins and their homes
- Supporting grassroots projects such as the Human-Orangutan Conflict Response Unit (HOCRU) and the restoration of Gunung Leuser National Park
- Starting campaigns on issues that pose a threat to the survival of orangutans in the wild
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Wow! UK charities are focusing on protecting the endangered Sumatran orang-utans. The auction to raise money for features items donated by famous people like Nicola Roberts, Tim Minchin, Chris Evans, Nicole Kidman, Geri Halliwell, and others. Good Work!
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